Our Team

Doug Guyer

Chief Marketing Officer

Mr. Guyer has over 25 years of experience in Business to Business Marketing, Consumer Marketing, as well as Product Sampling Marketing with International Direct Response (IDR), the firm that he co-founded in 1984 with his father Dick Guyer. During this 25 year span, Mr. Guyer has developed long-standing client relationships with American Express, Procter & Gamble, Johnson & Johnson, S.C. Johnson, Colgate Palmolive, Unilever, among many other Fortune 1000 clients, bringing them many of the unique marketing innovations that he has created, of which IDR now offers to the brand marketing and advertising world.

Mr. Guyer also consults with major catalogers, online retailers and service providers such as Amazon.com, Verizon, ADT, among others on the value of partnership marketing and the various ways they can develop additional revenue streams from previously untapped resources.

As CMO for EcoTechnologies Group, Mr. Guyer is responsible for establishing and managing the marketing, advertising, public relations and channel management strategies which includes targeting front-end clients with waste and energy concerns as well as back-end clients with interest in EcoTechnologies’ multiple by-products of biochar, carbon, electricity, and biofuel. Mr. Guyer earned his B.S. degree in Marketing from Boston College where he attended on a football scholarship and was then drafted.